GARTH RHODA

Launched Detonator Media in 2014 as an innovation based, multi-media channel sales operation focusing on connecting brands and consumers in new & unique environments.

Has 18 years experience in media and marketing from OOH, radio, magazines and the last 10 years in digital.

Before Detonator I was Sales Director for Habari Media, successfully launched global brands like Facebook, LinkedIn, BBC across Africa.

I am very passionate about the media industry and focus on growing digital media adoption in Africa. I also sit on the Media Innovation Council for the IAB SA, with a mandate of education around innovative media offerings in South Africa.