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The Detonator Media Group team boasts over 60 years of media sales and marketing experience across various channels. Over the year’s the team has worked in radio, out of home, magazines, television and digital – responsible for launching and monetising some of the biggest media brands in the world across Africa and abroad.

About Detonator Media Group

Detonator Media Group was founded almost 7 years ago to focus on innovation based digital media technology in trending verticals. We now trade across Africa, the UK with eyes on Australia and New Zealand. We are leaders in gaming (in-game native ads, live-streaming, content portals, mobile games, interactive video), pioneers in audio (podcasting and live stream ads and music streaming) and sports lifestyle (two leading soccer brands).

We also have a partnership with Africa Media Alliance SSA and AMA Digital Media UK – venture partners in both markets to global omni-channel, location powered platform, Taptap Digital and SSA partners to Channel Factory. With Taptap, they are the leaders in the location intelligence digital technology space (audience profiling, forecasting, activation and full attribution). They are enhancing the global location media landscape with world-class technology, powered by machine learning and AI, underpinned by various proprietary technologies and products. The Channel Factory platform powers brand safety and contextual suitability, via access of ViewIQ platform via API into YouTube as well as being a Measurement Programme partner – ensuring brands reach the right audience in the right content with the right context.

We trade across Africa, the UK, Australia and New Zealand.

We trade across Africa, the UK, Australia and New Zealand. We have physical presence or partnerships in Cape Town, Johannesburg, Lagos, Nairobi, London and Sydney allowing Detonator Media Group to have global reach.